Audio-only communication
Operators rely on verbal descriptions during the most stressful moments, when callers struggle to communicate clearly.
Transform emergency calls into real-time intelligence
99NOW enables emergency services to receive live video, AI-powered scene analysis, and precise location data from any smartphone. No app required.
Live video from any phone
No app download required. Works through a simple SMS link.
AI-powered analysis
Real-time scene understanding, transcription, and translation.
Precise location
GPS, visual landmarks, and What3Words integration.
The Challenge
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Emergency response was designed for 1937
The 999 system has saved countless lives, but the technology behind it hasn't fundamentally changed in nearly a century. Today's smartphones carry capabilities that could transform every emergency response.
Location uncertainty
Callers often can't describe where they are. Every minute spent locating them is a minute lost.
Language barriers
Non-native speakers face critical delays when describing emergencies under pressure.
Resource misallocation
23% of dispatches require reallocation once responders arrive on the scene.
In cardiac arrests, survival rates drop 10% per minute without intervention.
The Platform
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Four integrated capabilities, one seamless platform
Live Video Streaming
Operators send an SMS link. The caller taps it and live video streams instantly from their browser — no app, no install.
Learn more →AI Scene Analysis
Real-time recognition of injuries, hazards, vehicles, and environmental risks — surfaced as actionable insights to operators.
Learn more →Precision Location
Combines GPS, visual landmark detection, and What3Words to pinpoint the caller within meters.
Learn more →Intelligent Dispatch
The right resources, the first time. AI-assisted recommendations match the scene to the response.
Learn more →
Technology
Built on three core competencies
Visual Analysis
- Injury and trauma detection
- Hazard recognition
- Vehicle and scene understanding
- Crowd and movement tracking
Audio Intelligence
- Real-time transcription
- Live translation (40+ languages)
- Stress and distress detection
- Background sound analysis
Location Services
- High-accuracy GPS
- Visual landmark matching
- What3Words integration
- Indoor positioning support
Privacy-first design · End-to-end encryption · Built for reliability
How It Works
From call to dispatch in under 15 seconds
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Emergency call initiated
The caller dials 999. The operator picks up.
- ~5s
Smart link delivered
The operator sends an SMS link. One tap — no app required.
- ~8s
Live stream begins
Video, audio, and location stream into the operator console.
- ~9s
AI analysis runs
Scene insights appear in real-time alongside the video feed.
- ~12s
Optimal dispatch
The right responders are sent with the right context.
Who Benefits
Built for every emergency service
Police
Ambulance
Fire
Coastguard
Faster triage
Operators see what's actually happening, not what's being described under panic.
Better outcomes
Earlier intervention, more accurate dispatch, fewer resources wasted.
Reduced operator strain
Visual context replaces guesswork, easing the cognitive load on call handlers.
Universal access
Works on every smartphone with a browser — no friction for the caller.
Use Cases
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Real-world scenarios
Cardiac arrest at home
Live video coaches a bystander through chest compressions while paramedics are en route — buying critical minutes.
Road traffic collision
Scene analysis identifies the number of casualties, vehicle types, and hazards before responders arrive.
Lost hiker
Visual landmarks and What3Words triangulate the caller's position when GPS alone isn't enough.
Get in Touch
Working with an emergency service or government body?
We'd love to talk. Pilots, partnerships, and procurement enquiries welcome.
hello@99now.co.uk